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Head of Marketing
Our client is a VC-backed SaaS company growing (by a lot!), profitable, and looking to take it to the next level. Our core has traditionally been B2B and we’re in exciting times as we’re expanding into B2C as well. This person will be a key member of the company’s senior management team, creating and delivering consistent marketing campaigns for new customer acquisition and customer marketing. He/she will drive marketing campaigns that yield qualified leads and customer sign-ups. You will take an active and supporting role in the ideation, development, and iteration of digital campaigns, offline marketing, and online experiences. You’ll be a relentless learner. You’ll be expected to participate in new business development through internal marketing efforts, events, and the application of campaign development and measurement.
Ideal candidates will:
• Have a blend of creative thinking, marketing coordination, and a get-it-done attitude. You must be able to work on multiple projects with excellent communication skills and close attention to detail. Knowledge of Google Analytics, Hubspot CRM, MSFT Excel would be ideal.
• Communicate ideas in a clear and compelling manner, and have the ability to both take and give direction.
• Know how to measure the impact and effectiveness of various communication channels and formats using quantitative and qualitative media metrics.
• Be a self-starter who possesses a can-do attitude to tackle serious challenges, and is respectful and friendly with teammates. We expect you to inspire us with your awesome personality as much as your incredibly insightful work
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